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ASA |
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Instructors |
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Trainers |
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Mentoring |
Instructing |
Training |
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Personalized |
Customized |
"One Size Fits All" |
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Client-Centered |
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Sales-Centered |
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Product-Centered |
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•Create Better Futures |
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•Sell features and benefits |
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•"You can have any color you want as long as it is black…" |
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•Help to define dreams and aspirations |
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•Convince someone to buy what they have |
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•Co-create individual solutions |
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•"Lets understand what you and your family wish for your athletic and baseball/softball experience…" |
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•"Let's identify what your goals are, what you do well and build upon it…" |
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•"Let me sell you the dream…" |
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•"Let me show you how I do this…" |
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Family & Player Focused |
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Skill Focused |
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Trainer Focused |
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•Deliver what Family and Player NEED (but may not know it yet) and WANT |
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•Deliver what Player WANTS |
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•Deliver what trainer HAS |
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Concept and Knowledge |
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Process |
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Activity |
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•Baseball/Softball IQ |
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•Implementation |
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•Implementation |
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•Skill/Technique |
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•Skill/Technique |
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•Skill/Technique |
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Guidance |
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Advice |
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Repetition |
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•Co-Accountable for Results |
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•Concerned about Results |
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•What Results? |
